Google Tag Manager – 7 Rich Benefits of Server Side Tracking

In digital marketing, keeping track of how users interact with ads and measuring the success of campaigns is super important. Usually, marketers use tools like Google Tag Manager (GTM) to make this tracking happen. But there are problems with this approach. Firstly, some web browsers are starting to block third-party cookies, and even Google Chrome […]
Looker Studio – 2 Steps to Create Robust Data Connector

Are you looking to fetch data from an external API and display it in Google Looker Studio, Don’t know where to start? Look no further than Apps Script, a powerful development platform provided by Google. Google Apps Script is a rapid application development platform that makes it fast and easy to create business applications that […]
Data Story – Powerful Insights in Retail Industry

Imagine having a magical lens that lets you peek into the lives of your customers, understand their journeys, and make their experiences better with your brand. That’s what we aimed to do with the Retail Sales Dataset, using the powerful Looker Studio Dashboard. It’s like being a data story teller, where every chapter builds excitement […]
Cookie Consent in Online Interactions – Implementation Best Practices

Introduction:Hello, digital adventurers! Welcome to Dataslush. Today we’re going to talk about something pretty cool yet kind of mysterious: Cookies and Cookie Consent. So, what are these “cookies” everyone keeps talking about? Well, they’re not the yummy kind you dunk in milk. Instead, they’re little bits of data websites store on your computer when you […]
Document Intelligence – 4-Steps to Access Knowledge Base in Natural Language

Hey everyone! First-time blogger here, battling a knowledge overload problem. Is anyone else tired of wading through documents just to find one piece of info? In recent days, my workload involving PDFs has skyrocketed. Often, to find just a few key pieces of information, I’m forced to either read entire documents or embark on time-consuming […]
Google BigQuery Data Pipeline : A Comprehensive Guide

Introduction: Welcome to our comprehensive guide on setting up a Mixpanel to Google BigQuery data pipeline. This process is vital for businesses looking to leverage data analytics effectively. Throughout this blog, we’ll break down the steps involved, highlighting why it’s essential and how it can fuel business growth. First, let’s understand what Mixpanel and BigQuery are, and why they’re beneficial. […]
Stable Diffusion – Quick Glimpse of Application

INTRODUCTION: Never a day passes when I don’t find myself scrolling through the infinite loop of YouTube Shorts. Has it become my daily routine? Maybe, maybe not. Surely a debatable topic. One day, the YouTube algorithm pushed a short on my feed (they know that I am a Computer Engineer, Shhh!) and it grabbed my […]
Data Analytics Superpower – Unlocking Business Growth

Over a cup of chai, Amar, the co-founder of DataSlush, posed a thought-provoking question: “What is Data Analytics?” His question sparked a fascinating conversation about the essence and importance of analytics in business. We realised that data analytics is like a superpower for decision-making—much like a GPS navigating the complex online landscape of your business. […]
Data Driven Education: A Framework to find measurable deliverables

This article aims to equip educational stakeholders with the knowledge that data can transform educational outcomes. It highlights the importance of data driven education and provides a framework on how to derive the key deliverables to achieve the goal. Every School’s Three Pillars of Success All schools strive for success in three fundamental areas: To […]
Lead Scoring – 1000+ Data Points Uncovered with AI

Do you have four minutes? Here is what you need to know. Organizations are redefining their lead scoring model by introducing AI into it. Contrary to traditional lead scoring which works on static filters, an AI-based model gives thousands of additional attributes related to Intent, visitor activity, technographics, firmographics, lead history, etc. AI is bringing ease to lead […]